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Xiao Kee

From the streets of folk snacks, to humble the Central Plains cuisine, Xiao remember the seemingly ordinary bowl of noodle was injected into a more high-end fashion elements. From all over the lamb and braised to Shaw's first remember Sam Sun Noodle, - the content of the noodle bowl so that more people accepted it implies the transformation of attitude in the mind of Shaw. Improving practices, improve quality, are commonplace in the eyes of the crowd ignored the bland, Xiao Kee noodle bowl can also be a vast expansion of Gastronomy.

Zhengzhou Xiaoji Noodle Co., Ltd. is located on the east side of Zhengzhou city center, east of Zhengdong New District, west of Zijingshan Road, south of Longhai Luo, and north of Jinshui Avenue.


    In 1986, Xiao Cunxing led five shop assistants in the city center, located on the north side of Erqi Tower, the east side of the city department store, and the bustling commercial area on the west side of the city stadium. At the intersection of East Taikang Road and Renmin Road, a canvas tent was set up. Low table and small stool, Xiaoji Sanxian Braised Noodles, the first marketing.


    In 1988, Xiao Ji's operation achieved initial results, and the small tent was replaced with a 100-square-meter shop.


    From 1992 to 1993, in order to meet the needs of the vast number of diners, across the old shop, two branches of Jianshe Road opened at the same time. Xiaoji began to take shape and laid a solid foundation for future development.


   In 1995, through a survey of market consumers, I contacted the market situation that the catering industry has not played a cultural brand in recent years. It has a business area of more than 2,000 square meters and can accommodate more than 500 people dining at the same time.


     At the same time, the company officially applied for the registration of the "Xiao Ji" trademark and the establishment of "Zhengzhou Xiao Ji Noodle Co., Ltd."


    In 1997, he invested more than 1 million yuan to expand two-star luxury private rooms in the gourmet city. Its facilities, environment and services are first-class. He often receives leaders from the central, provincial and municipal governments, foreign-related tourism groups and national health inspection teams. .


    In 1999, the Zhengzhou Dongming Road branch opened. In order to display the corporate image, the logo of the shop logo designed by Xiao Hong, the famous designer of Hong Kong and Macao designing regional emblems and regional flags, was officially used for Xiao Ji. The chain operation laid the foundation.


    In October 2000, in order to expand production and operation to meet the increasing demand of customers, the food city was completely renovated from the first floor to the seventh floor; at the same time, several large banquet halls were added next to its first floor.


    In 2003, in order to expand operations, Xiao Ji renovated the original Guangtai Company according to the four-star standard of Henan Province on the original basis, and became the south building of Xiao Ji San Xian Braised Noodles Food City.


    So far, Xiaoji Noodle Co., Ltd. has completed the process of starting a business-development-growing-and-growth fund accumulation process, which has also made Xiaoji Braised Noodles move towards a banquet-style development.


    In 2005, Xiaoji Baoquan Street Sanxian Noodles Food City officially opened, and its business area reached more than 4,000 square meters, becoming a milestone in the development history of Xiaoji.


    At present, Xiaoji Sanxian Braised Noodles Food City is a fixed asset with nearly 20 million yuan. It has 8 directly-managed stores in Zhengzhou City and 2 franchise stores in the surrounding cities of the province. The total business area is over 10,000 square meters. A large restaurant enterprise with an annual tax payment of more than RMB 2 million at a store on Zheng Bian Road.


     It has been successively named as "Top 100 Private Enterprises", "Provincial Famous Brands", "Star Enterprises", "Provincial Advanced Trade Union Committee", "Provincial and Municipal Advanced Tax Payment Unit" by the provincial and municipal governments, and was awarded by China in December 2001 The Culinary Association awarded the "Chinese Famous Restaurant", and was rated as the first batch of "integrity units" in September 2002.


     In the same year, it was rated as the provincial "superior store", the province "quality satisfaction, service assured unit", by the Zhengzhou Municipal Government as a "non-public advanced enterprise", in 2004 was rated as a national excellent catering enterprise.




     In 2005, the "Xiao Ji" trademark was rated as "Famous Trademark of Henan Province", which further established the image of Xiao Ji in the hearts of the people of Central Plains. In recent years, it has received national, provincial and municipal leaders, news media, national health inspection missions, and Chinese and foreign tourism teams, etc., and has been widely praised by people from all walks of life.


     In order to revitalize Henan Yucai, the company has repeatedly researched and developed famous Yucai and created Xiaoji special dishes during long-term business activities. In the second national “Chinese Famous Food” selection activity in 2000, “Xiao Ji Sanxian Noodles”, “Xiao Ji Mutton Pork Bun”, “Sour and Spicy Broad Belly”, “Green Onion Sea Cucumber”, and “Golden Pearl” Ten varieties including "Phoenix prawn", "Meat ribbon bottom", "Crescent element dumplings" won the honor of "Chinese famous food" and won the honor for Henan Henan cuisine;


     In the third cooking competition in Henan Province in September 2002, the "Xiao Ji Halal Flavor Banquet" won the title of "Gold Medal Banquet" and made a positive contribution to the revitalization of Henan Henan cuisine.


     In 2004, he won the gold award of the "Gourmet Exhibition Stand" project at the "Chinese (Changyuan) Chef's Hometown International Food Festival". In 2005, he was elected as the vice president unit of the Chinese Culinary Association at the fourth council of the Chinese Culinary Association.




     For a long time, according to incomplete statistics, the company has donated more than 1 million yuan for public welfare projects such as building roads for the citizens, transforming the power grid in the countryside, subsidizing children out of school in their hometowns, building ethnic schools, consoling the traffic police, subsidizing model workers, helping the disabled, and loving the heroes.


     In 2003, it was awarded the title of "Advanced Unit for the Disabled" by the People's Government of Guancheng District; in 2004, it was awarded the honorary title of "Enthusiastic Charity Enterprise" by Henan Charity Federation.


     More than a dozen news media such as the Zhengzhou Evening News, Henan Daily, Dahe News, provincial and municipal radio stations, and television stations have reported more than 150 articles about "Xiao Ji" who are passionate about social welfare and constantly doing good deeds.


   "Chinese Famous Restaurant", the first batch of "integrity units" in the country, "Top 100 Private Enterprises", "Provincial Famous Brands", "Star Enterprises", "Provincial Advanced Trade Union Committee" "Provincial and Municipal Advanced Tax Payment Units", the province " "Superior store", provincial "quality satisfaction, service assured unit", "non-public advanced enterprise", "national excellent catering enterprise", "Henan famous trademark", "Chinese vice president unit".



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