Zhacangmubu
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Zhacangmubu

Just Chazha Tibetan cloth, animal husbandry Food Services Ltd. is located in northern shore of Lake Qinghai, Tibet beautiful seaside city - Gangcha Haibei Tibetan Autonomous Prefecture pull waves of color pedestrian street, is a restaurant, accommodation, bars as one of the richest of the rich Tibetan style distinctive restaurants. Walking into a restaurant, diners are enjoying gourmet dinner, ears melodious Tibetan songs where you can taste the cake tsampa, yak mouth pieces, life auspicious rice, a variety of dairy products, sweet tea and other Tibetan food dishes.

Gangchazha Zangmubu Catering Service Co., Ltd. was established in May 2016 by two post-90 boys, Duojie Cairang and Gesang Duojie. After their establishment, they actively participated in various entrepreneurial competitions, and all of them won the rankings and praise. Especially in the second entrepreneurial competition in Qinghai Province held in October 2016, they won the first prize. Catering companies are really encouraging.


"We just took part in the mentality of participation. After all, we only won the third prize in the entrepreneurial competition held in Haibei. This is completely unexpected. At the same time, it also confirmed that we will continue to do well. Confidence. "The company's founder Duojie said excitedly.


Now, more than two years have passed. How is this restaurant company that has won the Entrepreneurship Competition award developed?


"How do you think our food tastes? Is the service attitude okay? Is there anything that we need to improve? ..." Founder Dorje let the listeners listen carefully.


"The taste is authentic, the amount is large, and the environment is good. I like to eat here." Said customer Tashi, who was eating.


A corner of the restaurant was filled with various honor certificates they obtained, which is also a proof of their strength and a reflection of the ability of the two young bosses.


"When we established the company, we put forward the goal of" out of the big brand in small counties ", determined to inherit and develop the Tibetan food and beverage culture, combine the strong Tibetan ethnic culture with modern consumption concepts, and constantly innovate and constantly upgrade Tibet. Meal Brand. "Duojie said proudly pointing at the various honors they had obtained.


During the chat, the reporters were deeply convinced by these two post-90s catering ideals and visions. They opened the restaurant not only to make money, but to spread the Tibetan culture, but also under the support of this concept. To provide the most comfortable service for each customer, attracting a large number of tourists and locals to patronize.


"Every time the restaurant launches new dishes, we will try it for free for a while, and improve it through the public comments on the public comment. There are more and more customers who come here. The profits of our restaurants are in 2017 and 2018. About 250,000 yuan. "Another founder Gesang Dorje said.


They can achieve such results without the hardship behind them.


In 2016, Duojie Cairang and Gesang Duojie spent three months and traveled thousands of kilometers to investigate. From Lhasa to Beijing, from Sichuan to Yunnan, they left their footprints of learning and knowledge seeking.


Learned Tibetan food culture at Gangnol Gourmet Tibetan Food School, the only Tibetan food training center in the country; worked as a waiter in Tibetan food bar in Lhasa and learned business management in Tibetan food bar in Chengdu ... At the same time, they actively participated in various entrepreneurships Contests, project promotion and other activities, constantly open up innovative ideas, so that the company has achieved rapid development in a short time.


"We dream of inheriting and spreading the Tibetan meal culture. The more you study in depth, the more you find that Tibetan meal is a culture with a unique charm." Duojie Cairang said.


Thanks to the efforts of the two post-90s guys, the current "Zhazang Mubu" has not only established a foothold in Gangcha, their first chain store is already ready in Tianjun County, and is about to open.


As they participated in various entrepreneurial competitions for many times, they also got the attention of foreign restaurant owners, and expressed a strong desire for cooperation.


In September 2018, Hou Jia, the manager of Beijing Wanfeng Snacks, once expressed a desire to cooperate, but was rejected by two young bosses because they did not want to expand blindly.


"Drinkers don't forget to dig wells". Last year, they recruited 11 people from poverty-stricken households in the county as a corporate employee, and conducted a three-month Tibetan meal for 30 aspirants who intend to join the Tibetan meal industry Cultural training, they said that this public welfare project will continue.


"We don't forget the original intention of starting a business. We want to get rich together with our old folks, so that more people can understand Tibetan food, like Tibetan food, and like Tibetan food culture." The two founders said.


At the first Qinghai Local Specialty Snacks Competition and Xining Food Festival in 2018, the works of Gangcha Zhazangmubu Catering Service Co., Ltd. were Zhazangmubu Qianhu Banquet and Palace Plateau Golden Mushroom, of which Zhazangmubu Qianhu Banquet was Appraised as "Qinghai Local Characteristics Gold Medal Snacks".


In the second Qinghai Local Specialty Snacks Competition in 2019, Gangcha Zhazang Mubu Catering Service Co., Ltd.'s entries Qinghai Yellow Mushroom Fried Meat, Yogurt and Qinghai Sanyao won the Grand Prize.



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